Get your orders in early this week to guarantee your delivery this Wednesday! 

This weeks' "Catch of the Week" is beautiful California Halibut.  We will also have a premium offering of Big Eye Tuna from Hawaii (pricing will be a little different for premium offerings so please take note!).  Also available will be hand harvested Mermaid Hair Seaweed - a perfect pairing for some poke or to top off a Halibut ceviche! 

 In addition we have Cooked Rock Crab Claws from Santa Cruz for our "Seasonal Selection!"

Scroll down to opt in! 

Ordering on our website is simple and easy, but you can always "Opt-In" as usual through these e-mails if you would prefer.  Don't worry if we don't have your payment information we will follow up! 

Prefer to order on our market? Click here!

California Flounder (Halibut) 

When people ask us what is a good fish to try for people who don't like fish we always say Halibut! It is loved by all for being the trifecta of mild-moist-and firm meat that is easy to cook with and even easier to devour! It's mild flavor is the perfect vehicle for bold flavor profiles - we especially love ours in curry or roasted in the oven with veggies and spices! 

The unfortunate reality is that California Halibut has been lying to you - it's actually a flounder - more closely related to a Fluke than a Pacific Halibut!  Don't run away just yet, California Flounder (Halibut) is a staple fish in most sushi restaurants where it is highly regarded for its clean and fresh flavors and its buttery texture when served raw.  Our local flounder is one of the mostly highly regarded fish as San Francisco is the most northern part of the fishery, so our fish are exposed to cooler waters than the fish in Southern California.  In order to combat mislabeling and confusion in the seafood supply chain we will label our "California Halibut" as it's actual name - California Flounder (Halibut).  We will still refer to it by its common name since most people do not immediately associate Flounder with Halibut, but it's true and proper name will be reflected in all of our labeling.


All of our California Flounder (Halibut) are caught using traditional hook and line methods by small boats - usually no more than 2-3 people on board.  Currently we work with a handful of small halibut boats from San Francisco, to Alameda, to Santa Cruz, and they all use the same fishing method.  Our fish come in usually 3 or 4 at a time throughout the late night on Monday and throughout the day on Tuesday.  It is one of our most popular items, so you can expect it to sell out quickly.

Our partners at Seafood Watch consider these fish a Best Choice because the fishery is well managed, the fishing gear has little affect on the environment, and there is no by-catch. 

Single Orders of California Flounder (Halibut) will include 3/4 - 1 lbs of fresh skin-on halibut fillet plus four recipes! *some bones may remain* 

Regular orders too much seafood for you?  Try a half share!

Half Orders of California Flounder (Halibut) will include around 0.5 lbs of fresh skin-on halibut fillet, plus four recipes! *some bones may remain* 

- Just a reminder - 
Single orders are always $22
Half orders are always $13
Home delivery is always $3

Check out our page on California Flounder (Halibut) here to learn more!

Click here to 'Opt-In" for Halibut

Fresh California Limu Seaweed (Mermaids Hair)

We are excited to start offering some fresh hand harvested sea vegetables from a local diver out of Santa Cruz! 

This week we will be offering Gracilaria pacifica - which goes by many names including California Limu, Ogo, and Mermaid Hair Seaweed - and yes it does taste as magical as it sounds! 

Limu is simply Hawaiian for Seaweed - Ogo is what is often referred to as the red thinly stranned seaweed you often find in poke dishes - however as with many seafoods it has different names in different areas which can lead to some confusion - locally we like to call this variety Mermaid's Hair due to its fine texture. 

However there is no dispute over how delicious and nutritious this super powered plant is! 

This seaweed is a burgundy red, light, crunchy, crisp, with a hint of salt - making it the perfect topping for poke, salads, or ceviche! 

It can also be made into seaweed kimchi, a fresh seaweed salad, cooked and eaten on its own or with other vegetable, and added to soups (once cooked it will turn a deep green). 

Into chemistry or cocktails? When exposed to alcohol (like gin or vodka) this seaweed turns a beautiful bright orange color! Add it to your next cocktail to impress both the kids and adults in the room! We've got a delicious seaweed margarita recipe that will get you inspired to hit the beach this summer!  

Single Orders of Fresh Seaweed will include 0.5 of fresh seaweed plus four recipe suggestions! 

Regular orders too much seafood for you?  Try a half share!

Half Orders of Fresh Seaweed will include around 0.25 lbs of fresh seaweed plus four recipe suggestions!

- Just a reminder - 
Single orders are always $22
Half orders are always $13
Home delivery is always $3

Click here to 'Opt-In" for Seaweed

New Premium Selections! 

In response to our customers interest in a wider range of high quality products we are excited to offer a premium selection of fish from our local waters as well as Hawaii and Alaska with our premium catch!  

In order to be able to offer such premium quality products our pricing will be a little bit different - Premium Selections are only offered in full shares and each will be $32 - sorry no half shares!

Premium Selection - 
Hawaiian Big Eye Tuna 

 Hawaiian Big Eye Tuna is something you may not have heard of unless you have spent some time in Hawaii or renowned sushi restaurants.  Big Eye Tuna is similar in appearance to Yellowfin Tuna; however, Big Eye are distinguished by their plump bodies, larger head, and - you guess it - their big eyes!  They are caught in deeper, cooler waters than yellowfin and they have a higher fat content with a softer more desirable texture than other tuna available.

Once caught, the fish are brought aboard and bled one by one to ensure the highest quality.  The boats then head back to their home port in Hawaii where their fish is loaded onto the Honolulu Auction Block.  

From there, our highly skilled buyers go in and search the auction floor for the "#1 Premium" fish - aka the best of the best.  Usually there are only a handful of #1 quality tuna out of the whole auction, so that is one of the reasons our supply is so limited.  Once chosen, our fish is transported a short distance to the airport and loaded on the next flight to SFO where we eagerly await its arrival.

Our partners at Seafood Watch consider the fishery in good health and that regulations on Hawaiian vessels are strict enough to avoid unwanted by catch, giving Big Eye Tuna caught in Hawaii using longlines a "Good Alternative" rating.  

 Full shares of Fresh Big Eye will be $32 and consist of 1 lbs of center cut (meaning you won't have to deal with the sinew - or tendons that are difficult to work around) tuna with the skin on and bloodline intact. Plus four recipe suggestions!

 * Do not take the skin and bloodline out until you are ready to prepare the dish as the skin and bloodline keep the texture of the meat intact.* 

- Just a reminder - 

Full Shares are always $32 for premium selections
Off cuts are $19/lb and the final weight will be invoiced upon arrival of the fish.  Opting-In to this delivery is simply reserving that section of the fish, and then we will be in touch with the final weight.

Home delivery is always $3

Check out our page on Big Eye Tuna here to learn more! 

Click here to 'Opt-In" for Tuna

Click here to Reserve a Tuna Belly Section ($19/lb)

Click here to Reserve a Tuna Collar ($19/lb)

Click here to Reserve a Tuna Head ($19/lb)

Click here to Reserve a Tuna Tail ($19/lb)

Click here to Reserve a Tuna Sinew Section ($19/lb)

New Seasonal Selections! 

Now that we have built a stronger relationship with our fishermen and women we are happy to announce that we will be offering a seasonal selection of seafood which will be offered consistently each Wednesday in addition to our rotating catch. 

This month we have our rock crab boat in Santa Cruz going out twice a week. This allows us to always pick up our catch on a Monday or Tuesday to be delivered Wednesday, guaranteeing a fresh selection every week for our members!

Cooked Rock Crab Claws with Arms

Fresh Rock Crabs from Santa Cruz are a Seasonal Selection available to members each week! Captain Jason goes out twice a week to catch them and hand picks out the best and biggest of the bunch for us to cook up for our members early Wednesday morning. Rock crabs are a delicious and sustainable local alternative to the infamous Dungeness crab. Many restaurants like to use them as a substitute for Dungeness, but here at FreshCatch we like to think of them a little bit more like a Western cousin of the famous Florida Stone Crabs! They have big meaty claws and a rock-hard exteriors to protect their sweet centers. Most of their meat is in their claws and the arm attached to that claw so that is what we will be delivering with shares, the body meat is minimal making it perfect for stocks! There are only a couple boats catching these guys so you won't be finding them at your local grocery store! 

Our partners at Seafood Watch consider these guys a "Good Alternative"

Crabs will come already cooked (morning of delivery) and cleaned! 

Single Orders of crab will include 1 lb of Cooked Rock Crab Claws plus four recipes

Regular orders too much seafood for you?  Try a half share!

Half Orders of crab will include 1/2 lb of Cooked Rock Crab Claws plus four recipes

- Just a reminder - 
Single orders are always $22
Half orders are always $13
Home delivery is always $3

Want to learn more about our rock crabs? click here!

Click here to 'Opt-in' for Rock Crab

Barnacle -
Alaskan Kelp Salsa & Pickles


Seaweed salsa?! You will never want to switch back to regular salsa after trying this amazing, handcrafted, small batch salsa from Barnacle.  Our minds were blown after we dipped our first chip!

Barnacle was started by Matt and Lia - they grew up in Southeast Alaska - and for years they have been making salsa and pickles from fresh Alaskan Bull Kelp for their friends and families. 

In their own words:

"We realized we were making something special, a taste of home that we should share with more than our friends and family. Bringing the wild flavors of Southeast Alaska from our kitchen into yours. But, more than that, we want to work toward strengthening Alaska’s food system by producing tasty and nutritious products from abundant local resources. In remote and rural Southeast Alaska, we rely on our community and we want our work to help support that community. To ensure Barnacle benefits our community we will keep our business firmly rooted in here, in Southeast Alaska. 

Our first goal is to make delicious food, but we’re also conscious about using abundant and sustainable local food sources like wild kelp. By preserving kelp in the form of salsas and pickles, we are bringing this renewable resource to your kitchen year round. Thank you for your support!"

We are proud to support a small, sustainable, Alaskan company - we kickstarted our venture on a trip to Kodiak, AK - and truly believe in quality and integrity of the people there and products that they produce. 

Each is $10.95 - and weighs 10 oz

Kelp Salsa Original
Kelp Salsa Campfire
Kelp Salsa Verde

Check out our gift market here for more information!

Click here to 'Opt-in' for Kelp Salsa - Original

Click here to 'Opt-in' for Kelp Salsa - Verde

Click here to 'Opt-in' for Kelp Salsa - Campfire

 What's on the hook for next week?

(available every Wednesday while in season)
Rock Crab

What we are hoping for next week:
(changes each Wednesday based on what our fishermen are catching)

Sea Urchin, Rockfish, Abalone, more exciting Hawaiian Fish, and seaweed!